Instagram Reels started rolling out in India on 11th July 2020
Facebook-owned photo-sharing app Instagram has launched its 15-second video making feature – Reels in India soon after the sudden ban of TikTok in the country.
Reels come when millions of desperate mini-video creators and influencers are looking for an alternative for making and uploading short-form videos. Reels gives Instagram users the freedom to create/shoot 15-second videos add music or audio, effects, filters, AR and other creative tools to the video. The video can be shared on Feed, Stories, Explore and also beyond the platform.
India is the fourth country is the world after Germany, France and Brazil where this new feature is being rolled out.
What is Instagram Reels
The Reels option can be found in the Instagram camera. The same place where you can find So-Mo and Boomerang features.
Users need to open Instagram camera, select Reels and start shooting the 15 second videos. People familiar with Tik Tok will find it easy as Reels too gives an option to select music from music library, add filters, speed, effects and timer. It also offers an “Use Audio” option like Tik Tok that allows others to use your original audio and produce their Reels. This feature cannot be used by others if your account is set to private
When ready and satisfied with the video users can choose the audience, they want to share the clip with. Sharing in Explore gives an opportunity for the video to be found by everyone on Instagram platform.
Easy Steps on How to Use Instagram Reels
- Open the Instagram camera, and tap into the Reels Option
- Tap on the music icon and Choose music from Instagram’s Music Library. It allows you to choose any part of the audio and displays lyrics for the lip-sync videos. You can also record your own audio with the “use audio” option.
- Next tap on the smiley icon to add effects. This gives you an option to add filters of your choice.
- Tap on the fast forward icon to adjust the speed of the video and the audio.
- Reels also allows to use the timer option. You can choose how long your video clip must be and also record video hands-free.
- Add Augmented Reality (AR) effects to make your videos interesting.
Pro Tips:
You can record a new Reels or swipe up to pick a video from your own phone gallery and seamlessly integrate it in your Reels. At one time record multiple 15-second Reels and add different effects to each.
The align feature here helps line up objects from the earlier clips before recording your next. This is an amazing feature that helps in seamless transitions like clothing changes or adding new items into your reel.
Review your Reel and see how they look stitched together. Delete and re-record your Reels if needed.
Reels is available on both Android and iOS platforms.
