Agency on Record (AOR) This article summarizes the key arguments regarding when a business or organization should consider hiring an Agency on Record (AOR). What is Agency on Record (AOR)…
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1. Utilize Paid Search Advertising also known as Pay Per Click (PPC) What It Is: To do this, you ought to make use of platforms such as Google Ads and…
In today’s fast-paced digital era, having a robust online presence is essential for businesses to thrive. Whether you’re a startup or an established company, partnering with a top digital marketing…
Paid advertisements on social media platforms require advertising benchmarks and a good click-through rate for Facebook advertisement will depend on your business niche, the audience targeted, the ad type and…
Employing festival times for marketing is a good way for brands to foster emotional connections, and make people engage along with sales. Here is how you can work in collaboration…
When building an eCommerce marketing budget, marketers must strike a fine line between getting the most value for their money and covering all channels appropriately. Here’s a step-by-step guide to…
Having an online presence is a must for all businesses. It’s not just about having an online presence; websites need to be visually appealing and highly functional, tailored to the…
Are you wondering how to make the digital interface more engaging and intuitive? Well, micro-interactions are the solution. It can amplify the overall user experience by incorporating subtle but impactful…
Over 81 per cent of retail shoppers conduct online research before making an online purchase. This underscores the very role of digital marketing in influencing buying decisions. It also highlights…
Businesses often face the challenge of maximizing their marketing efforts on limited resources. Partnering with a digital marketing company in India can help you implement cost-effective strategies to drive growth…
